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Marketing 476: Company News

This guide provides resources to help users researching company's and business topics abroad.

Company News

Finding up-to date company information and news can be really important when working on research projects, networking, and job hunting. The following resources may assist in your research.

News Databases

 
 

Online News

 

Social Media

Many companies are using social media outlets both to convey their message and to track what customers are saying about them on the web. Social media outlets such as Twitter, Facebook, and YouTube can provide insight into your company and the responses of their users.

For example, searching Twitter for your company or product line can yield a bevy of marketing insight and customer commentary.

Database Alerts

Many databases offer alert services. Look for any button or link that says alerts or save search or something similar. Most databases will first require you to sign up for a free account. 

For further information about setting up alerts, RSS feeds, and other ways to get up-to-date company news more quickly, refer to the following guide.

Google Alerts

Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your queries.

Use the link to configure Google alerts and have the results delivered directly to an e-mail box of your choosing.

You can also personalize the types of news and sources you want to see.